1.
S K, K K. Role of Brand equity in influencing purchase intention branded baby soap: A case study in Jaffna District, Sri Lanka. int.jour.sci.res.mana. [Internet]. 2019Feb.8 [cited 2019Aug.19];7(02):EM-2019. Available from: https://ijsrm.in/index.php/ijsrm/article/view/2038